The Full Boat Booking System turns website visitors into booked courses and trips. I build it for you in 30 days, on top of the booking system you already use.
They're empty because bookings leak out between "I'm interested" and "I paid". Most dive shops have at least three of these four leaks:
An incomplete Google Business Profile, few recent reviews, and no presence when someone asks ChatGPT "best dive shop near me".
No clear "book now" path, a contact form instead of dates, or a surprise booking fee at checkout.
Inquiries answered hours or days later. By then, they've booked with the shop that replied first.
No follow-up after the course, so no Advanced course, no fun dives, no trips, no gear sales.
Everything you need to get found, get booked and get rebooked, built for you in 30 days. You don't need to learn new software or switch booking systems.
A full review of your website, Google presence, booking path and follow-up, showing exactly where bookings leak out, in order of value.
Categories, services, photos, Q&A, posts and a review-request system. Done for you, not a guide to follow.
A booking page on your own domain: pick a start day, reserve with a deposit, no booking fee for your customers. Connected to FareHarbor, Rezdy, Bookeo or whatever you already use.
Instant text and email confirmations, an alert to your team, reminders for divers who started but didn't finish booking, and a follow-up after every course.
One for your entry course, one for trips or fun dives, with tracking so you can see what each booking cost.
Find out whether ChatGPT and Google's AI recommend your shop, and what to fix so they do.
Ready-to-use post ideas for Google, Instagram and email, matched to your season.
Short how-to guides for your team: answering leads, asking for reviews, keeping your profile fresh.
Fill in the short form below. I review every application personally and reply within 2 business days.
Audit, Google profile, booking page, follow-up and ads, all done for you. Your part is about 2 hours in total.
We compare your bookings to your starting numbers. You see exactly what changed, and what each booking cost.
I'm building case studies before launching the Full Boat Booking System. You get the full system for free. I get real results to show.
Measured against your own starting numbers.
If we hit it, you can keep me on for ongoing support at a monthly fee we agree on upfront. If we don't, you owe nothing and keep everything I built.
Enter your website and get an instant snapshot: where your traffic really stands, the biggest gap holding you back, and one thing to fix first. Results in about 20 seconds.
Free, instant, no credit card. We look up your business, we don't guess.
Run my free mini-audit →It takes about 2 minutes. I review every application personally and reply within 2 business days.
Questions first? Add them to the form and I will answer them in my reply.
No. The Book-Direct page and follow-up sit on top of what you already use (FareHarbor, Rezdy, Bookeo, Checkfront, or email and phone). If you have no system at all, I'll help you pick one.
It's free for the 5 pilot shops. In return I ask for your starting numbers, quick replies to inquiries, and an honest testimonial if it works. Ad spend for the Google campaigns is paid directly by you to Google, so you control the budget.
We compare your bookings to your starting numbers. If we hit the goal and you want to continue, you can keep me on for ongoing support at a monthly fee agreed upfront. If not, you keep everything and owe nothing.
About 2 hours over the 30 days: a kick-off call, sharing access, and approving the changes. I do the rest.
Because I build every system personally and want each pilot to get my full attention.
I'm Tineke. I spent 20 years building go-to-market strategies and launching products internationally for a global life sciences company, and now apply that to the businesses I love. Read more about me →